Category: Industry News

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What Will Make Your Brand Stand Out On The Shelf?

Traditionally, packaging was developed and used for purely functional purposes, including the transport, storage and protection of everyday goods. Now we live in a different world where packaging drives sales, communication, advertising, branding, and product security. Shoppers have changed as well. Today’s youngest adults, the Millennials, are digitally savvy shoppers who can use all types...

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OKI Europe is expanding into the label printer market with the launch of two new label printers, the Pro Series 1040 and 1050.

The new printers are aimed at bolstering OKI’s foothold in the printing and packaging industries across EMEA. The Pro1040 and Pro1050 narrow-format label printers have been developed specifically for the growing market of end users who need on-demand label printing that is easy to set up and requires minimal training to use. Intended for in-house...